Activate Articles
Some of our insights into topics surrounding our industry; Website design & graphic design trends and mobile app development. Artificial Intelligence (AI) topics. Digital Marketing tips. The latest in Search Engine Optimization you can do yourself etc.
Marketing 25 September 2024
How to Master Small Business Marketing in New Zealand: A Comprehensive Step-by-Step Guide
This guide helps New Zealand small businesses master marketing with key strategies for growth, SEO, social media, and sustainability. Tailored for Kiwi consumers, it offers actionable tips to stand out in a competitive market.
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Marketing 3 September 2024
How to Align Your Website Design with Your Digital Marketing Strategy
In the competitive digital landscape of New Zealand, a robust digital marketing strategy is vital for businesses aiming to stand out and achieve sustainable growth. Your website, often the first point of contact for potential customers, is central to this strategy. To truly harness the power of your digital presence, aligning your website design with your overall digital marketing strategy is essential. This co
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Marketing 1 May 2024
The Evolution of Modern Marketing: Trends and Strategies for Success
In today's marketing arena, traditional methods like print ads and broadcast media clash with modern strategies such as digital advertising and influencer partnerships. While traditional approaches aim for broad reach, modern marketing prioritises personalisation and data-driven decision-making.
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Marketing 2 March 2024
Unfolding the Truth: 'The Fold' in Web Design 2024
As digital design evolves, the concept of 'The Fold' remains a focal point of discussion in the web design and development space. In this blog, we delve into its historical significance and current debates.
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Marketing 6 December 2023
The Power of Google Ads: Creating Effective Campaigns
In today's digital age, online advertising has become a cornerstone of marketing strategies for businesses of all sizes. To harness the full potential of Google Ads, you need a strategic approach that focuses on creating effective campaigns, targeting the right audience, and optimising your ad spend.
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Marketing 2 November 2023
The Importance of Content Marketing for SEO and Website Success
In the ever-evolving landscape of online marketing, two strategies stand out as cornerstones of success: SEO (Search Engine Optimisation) and content marketing. While each has its unique benefits and tactics, the synergy between the two is undeniable.
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Marketing 2 November 2023
A Guide to Choosing the Right Images for Your Website
When it comes to building a website, one crucial element that often gets overlooked is the selection of images. Images play a significant role in conveying your brand, engaging visitors, and making your website visually appealing.
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Marketing 9 October 2023
Latest Graphic Design Trends for Your Branding and Marketing
Graphic design isn't just about aesthetics; it's the language that speaks for your brand. From logos to colours and fonts, visual elements define your business identity and make a lasting impression on customers. Staying attuned to graphic design trends is crucial, as these trends capture audience attention and make your brand appear modern and relevant in a competitive marketplace.
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Marketing 9 October 2023
Boosting Website Visibility and Ranking with SEO
Welcome to the world of Search Engine Optimisation (SEO). In this digital realm, SEO is the key to unlocking your website's potential for success. It's the art and science of ensuring your online presence doesn't remain hidden in the vast expanse of the internet.
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Marketing 8 August 2023
Minimalist Web Design: Stripping Down for Maximum Impact
Minimalist web design is more than just a visual aesthetic; it's a philosophy that embodies the elegance of simplicity, precision, and purpose-driven design. It embraces the principle of "less is more," where every design element serves a deliberate role in enhancing the user experience.
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